1568 Broadway
New York, New York
TSX Broadway is the first entire-building immersive experience in the heart of Times Square.
Serving some 15 million visitors a year, TSX Broadway is the ideal platform for the world’s most imaginative brands. With fully-integrated retail, entertainment, hospitality, food and beverage, Times Square’s only permanent outdoor stage and new real-time digital customer engagement capabilities, TSX Broadway allows for every kind of experience, performance or interaction in the world’s most visible location.
An entertainment icon since 1913, the complete 1,700-seat rehabilitation will carefully restore its interiors and ensure the Palace Theater remains an entertainment destination for decades to come.
The most heavily trafficked location in the western hemisphere, Times Square draws millions of visitors eager to engage and share their experiences across the entire social web.
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